National Vending Machine

2009 – 2011

Initiator and curator (with Willem Velthoven, Mediamatic).

In 2009, we designed the National Vending Machine to emphasise the importance of everyday history. The machine contained 80 historical objects that visitors could buy, each with a label providing information on the history of the object and a video clip. When did we all start using tea towels? Where does the Dutch tulip come from? What made CND badges fashionable in the 1980s? The vending machine was a travelling exhibition. At each venue, the public could submit suggestions for historical objects they would like to see and own. The public could upload ideas and stories onto a special website ( The project was launched at the Amsterdam Museum in May 2009. Subsequent venues included Twentse Welle, Enschede, Nieuwland Erfgoed, Lelystad, Kosmopolis Rotterdam, Zuiderzeemuseum, Enkhuizen.

The National Vending Machine was a collaborative project with The Mediamatic Team (Willem Velthoven), Frank Bruggeman (design), Cristina Garcia Martin (film) and the Museum of National History team.
Funding: Mondriaan Foundation; Stichting DOEN.

For more information about this project, click here.

Click here to view my presentation on this project at TedxYauzaRiver.

Prize: Virtual Platform: Best Practice Award, 2010.